On Monday, May 30, Team Rosland Capital participated in the 6th Annual Walk for Warriors Memorial Day 5K. The event benefited New Directions for Veterans, which provides programs and services, veteran service agencies and shelter/housing opportunities to help veterans get back on their feet after returning home from war. Fox 11 news anchor Christine Devine hosted the event. In its third consecutive year, Rosland Capital was named the top fundraiser of the event, raising more than $10,000 for the organization.
This past week, Rosland Capital joined forces with UCLA’s Veterans Resource Office, to establish the Rosland Capital Fund.
Team Rosland Capital will aim to repeat as the top fundraiser at this year’s Walk for Warriors Memorial Day 5k in support of New Directions for Veterans. New Directions provides services to thousands of veterans in the Los Angeles area. Led by CEO Marin Aleksov, Rosland raised over $10,000 last year. Visit Westside Today for more on Rosland Capital’s participation and details on the event.
Rosland Capital released their latest television ad this week featuring spokesman William Devane. The spot highlights the Rosland Capital partnership with Fisher House Foundation and Valour Place. Each sale of a silver maple leaf coin will result in a $1 donation to Fisher House and Valour Place.
The Royal Canadian Mint has produced a custom designed coin for Rosland Capital, who is working with the Fisher House Foundation and Valour Place to raise money for veterans.
Rosland Capital is selling a Maple Leaf Silver Coin featuring a raised heart. Rosland will donate $1 for each coin sold, which is under limited mintage. Proceeds will be split by the Fisher House and Valour Place. Additionally, Rosland has donated $25,000 to Fisher House Foundation.
Fisher House provides comfort homes where military and veterans families can stay at no cost while a loved one is receiving treatment. Fisher House also has a Hero Miles Program, where people ca donate frequent flyer miles to bring family members closer to injured service members. Valour Place is a temporary residential home for injured Canadian soldiers, veterans and first responders.
“We’re proud to have so many veterans among the Rosland family [of customers] so we’re delighted to be able to support an organization that does so much to help military and veterans’ families,” said Marin Aleksov.
The Rosland Capital team was mentioned in My Fox LA’s Good Day LA coverage during Memorial Day’s Walk for Warriors event put on by New Directions for Veterans. Rosland Capital raised over $10,000 for the cause, which helps support homeless and needy veterans.
“It’s the New Directions for Veterans 4th annual Walk for Warriors Memorial Day 5k. This is a wonderful organization that helps end homelessness among veterans. The event this morning is being held at the veterans facility in West Los Angeles off Wilshire Blvd, on the west side of the 405 here across from the National Cemetery. Participants are walking and running to honor the war dead and help the veterans assimilate back into non-combat life. Too many of our heroes are without work and homeless, and New Directions has dedicated itself to ending this problem. Christine Devine, our anchor on the 10:00 news is very active in this organization. Rosland Capital, you may have heard of the precious metal company, they’re based in Santa Monica and have a team participating here in the run and walk today. They pride themselves in hiring as many veterans as possible. We need more Rosland Capital’s out there. Believe it or not, Tony, over 6,000 homeless vets are still here just in Los Angeles alone, and we have to drop that number significantly.”
The New Directions for Veterans’ 4th Annual “Walk for Warriors” 5k took place this past Memorial Day weekend on the Veterans Affairs Campus in West Los Angeles. Rosland Capital participated in the event, sending a team of 20 volunteers and raising over $10,000 to directly benefit the New Directions cause. Team Rosland Capital was the top donor for the event.
Founded in 1992, New Directions for Veterans provides services to hundreds of veterans and their families, their overall mission to decrease the number of homeless veterans living in the United States today. There are currently over 6,000 homeless veterans in the Los Angeles area alone that New Directions seeks to provide with services such as transitional housing, therapy and job hunt assistance.